Universal Orlando Resort Launches First-Ever Entertainment Mobile Application

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Universal Orlando Resort is giving theme park guests a new way to interact with their favorite movies with the launch of the ScreenPlay mobile app.
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Available as a free download for Apple and Android users, guests visiting Universal Studios Florida will be able to bring some of their favorite Universal movies to life through augmented reality technology. With a simple scan of one of the more than 40 movie posters found in Universal Studios, guests will experience wildly unique and interactive content – from narrowly escaping a T-Rex to fending off a vicious shark to testing their knowledge with movie trivia and more.

The new app allows you to…

  •     Interact with iconic characters from Universal films as they smash through the screen in mind-blowing augmented reality experiences
  •     Take photos and video of the experience and share virtual postcards featuring popular Universal movie characters with friends and family on Facebook and Twitter
  •     Test your knowledge about Universal films with the app’s movie trivia game and unlock bonus content as your score increases
  •     Challenge your friends through Facebook to compete for top trivia scores and achievements

Check out how the app works by downloading the app and check out the movie poster images like the one below

screenplay_sample_Jurassic_large_tcm13-33644

Universal Orlando’s ScreenPlay mobile app has undergone testing for several weeks to guarantee the best quality experience for users. It is now available in the Apple and Google Play app stores.

Apple: https://itunes.apple.com/us/app/universal-screenplay/id587800856?ls=1&mt=8
Google Play: https://play.google.com/store/apps/details?id=com.nbcuni.universalstudios.universalposterhunt